From: Advertising Age - Digital
Microsoft has called Avenue A | Razorfish the "learning vessel" in its ecosystem and rivals are quick to suggest that if you re an agency client you exist to provide insights to Microsoft.
So now that we compete with "tra-digital agencies" (thank you, Grey worldwide, for coining that gem- MediaPost ) we are also a learning "vessel"?
However, if I were a vessel, I'd be the SeaQuest DSV.